From Weekly Newsletter to Software Startup

Building football card tools to give you a real edge

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Welcome to ND Soccer Capital!

From weekly insights to full-time software build

For the past 15 Sundays, I’ve delivered a fresh edition of ND Soccer Capital—breaking down the week’s biggest stories, tracking products and singles with real data, and aiming to bring you actionable value in every issue.

This week, I need to level with you—the newsletter is just this article. Not because I’m out of ideas, but because what started as a simple newsletter is evolving into something bigger, and I want you along for the ride. Over the past month, I’ve quietly launched the early phase of a full digital product build — and I’ve begun founding the company that will be the tech engine behind my forthcoming tool.

My progress:

✅ I’ve been approved for a developer account with a major marketplace.

✅ I’m in the queue for Phase 2 access, which unlocks the data this product needs.

✅ Version 1 of the tool has already been tested — not quite market-ready, but it’s working.

✅ My goal is clear: to build something useful, fast, and made specifically for football card collectors.

The downside? All of my spare time is being used for product development, permissions, testing, strategy — all on top of a full-time job.

So here’s the new chapter: I’ll still be writing — just differently. Short updates, builder logs, progress reports — and hopefully soon, early access to a tool I’m building for collectors, breakers and traders. I’m building this from scratch, so no guarantees, just genuine intent. I don’t know if it’ll work — but I believe it’s worth building.

Digital product coming soon!

Thanks for sticking with me.

— Neil

  • Explore More: Dive deeper into the world of football cards in my upcoming issues — Who Am I?

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PS: If you decide to sign up for Card Ladder using my affiliate link, I’ll receive a small commission at no extra cost to you. Your support helps me continue to provide valuable content through ND Soccer Capital. Thank you!

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Disclaimer: ND Soccer Capital shares football card market insights for informational purposes only. We are not financial advisors, and nothing here should be taken as investment advice. Always do your own research before making buying or selling decisions.